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Oct 13, 2023

InPost supports local commerce with its parcel delivery service to pickup points. For decades, local commerce has been the heart of our communities. But with the arrival of online shopping and big chains, many have struggled to stay afloat. Competition is fierce, big brands have the advantage of advanced digital platforms and high marketing budgets. The need to adapt and transform is clear.

InPost: A bridge between local commerce and the digital economy

InPost has developed the Punto Pack model, a bridge between local commerce and the digital economy. This solution allows local businesses to integrate as pickup points and shipping points, offering customers a practical and convenient way to receive and send parcels. It is not only a logistics solution, but also an opportunity to attract new customers to stores.

With InPost’s Punto Pack model, local stores can transform and adapt to the new needs of consumers. In addition, for businesses, being a Punto Pack offers multiple benefits. Beyond receiving compensation for each parcel they manage, being a Punto Pack attracts new customers to their premises and gives them greater visibility.

Becoming a Punto Pack with InPost is not only an opportunity to offer an additional service, but also a way to boost and revitalize local commerce. Here we present some of the most notable advantages:

1. Increase in cross-selling

Local commerce has a unique opportunity to diversify its offerings and services, taking advantage of InPost’s infrastructure. Imagine a clothing store that, in addition to selling garments, becomes a parcel pickup and shipping point. By joining this network, local businesses can benefit from greater exposure, attracting customers who might not otherwise have entered the store. And once a customer enters to pick up a parcel, there is the possibility that they will make additional purchases.

2. Additional source of income

In addition to offering an extra service, being a Punto Pack represents an additional source of income for the business. For each parcel handled, the business receives compensation that can help improve profitability.

3. Environmental leadership

By partnering with InPost, local businesses can become part of landmark initiatives such as the Decarbonization Strategy, contributing to the reduction of CO2 emissions and promoting more eco-friendly practices.

In short, many businesses have partnered with InPost and have become Punto Pack or have installed a Locker. This has allowed them to serve as intermediate points between courier companies and end customers. In addition, they are betting on a greener future that generates additional income for them.

Success stories: being a Punto Pack pickup point

In Spain, local businesses have experienced a significant change by becoming Punto Pack. From stationery shops to candy stores, they have noticed an increase in their visibility and sales. One example is NEKO, a store in Badajoz that has reported a 70% increase in sales, and highlights that 40% of its monthly income comes from collaboration with InPost.

Being a Punto Pack has been a lifeline for NEKO, because it has helped it weather the difficult economic times of recent years, thanks to the income generated with Punto Pack. Likewise, other businesses have also seen cross-selling benefits, as is the case of the Arancia gas station in Cádiz, where customers who pick up parcels often purchase products.

These testimonials reflect the positive impact that the Punto Pack model is bringing to local commerce, strengthening and revitalizing it in the digital age. If you are a merchant and want to join the InPost network, find out how to become a Punto Pack.

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If you simply want to support local commerce as a consumer, send your parcel with InPost and experience Punto Pack.

InPost’s Punto Pack and Locker business model

InPost, as a hybrid pickup-point shipping network, also has Lockers, and has consolidated its presence in Spain with more than 7,000 Punto Pack and Lockers, strategically distributed. These points are located in various local businesses, ranging from stationery stores to flower shops, providing customers with a convenient and accessible place to pick up or send parcels. Lockers can also be installed in shops, shopping centers, service stations, supermarkets, etc., and InPost offers a monthly rent for these spaces.

InPost’s proposal is based on convenience and flexibility. Customers can go to their nearest Punto Pack or Locker at a time that suits their needs, thus avoiding waiting in traditional post offices. And this approach also benefits local businesses that are Punto Pack, as it gives them an additional opportunity to attract more customers to their premises and generate income.

In addition, InPost’s business model also contributes to environmental sustainability by grouping multiple shipments at a single pickup point, thereby reducing the carbon footprint associated with home parcel delivery

Why does InPost support local commerce?

For InPost, local commerce represents a fundamental pillar in communities. Its direct impact on the local economy by buying from local stores and businesses means a direct investment in the community itself. This local spending not only contributes to job creation for neighbors, but also tends to drive local economic development, since local merchants tend to reinvest their income in other businesses in the area.

In addition, local commerce has a positive impact on environmental sustainability. By buying products locally, the need for long-distance shipping is significantly reduced, which in turn leads to lower fuel consumption and carbon emissions.

InPost deeply values these elements in relation to local commerce and, recognizing that it can face challenges in an increasingly digital and globalized environment, supports these businesses with its model.

InPost and local commerce: strengthening the community and a sustainable future

The collaboration between InPost and local commerce goes beyond a simple business relationship. It is a mutual commitment to strengthen the business fabric, support local communities, and promote a more sustainable future. End of form start

If you are a local merchant and are looking for ways to innovate and grow, we invite you to discover the opportunities that InPost offers Do you want to be part of the Punto Pack network? Join this network and discover how to work together to strengthen local commerce.

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